Gene Kelly once sang ‘I’m singing in the rain (…)’, an unlikely joy in the midst of the downpour that inspired the suMisura Measurement Masters to dedicate an article to rain, a common thread that connects all the seasons. Sometimes more associated with autumn and winter, it also likes to surprise in summer. It arrives without warning and without modesty: sometimes it’s drizzle, other times it’s a deluge.
Storm System: storm-proof
We suspect that rain doesn’t often make us want to sing, but it does make us want to shelter from it. And it was with protection and shelter from the rain in mind – in low and high season – that the Storm System weatherproof fabric was developed.
Thanks to the Storm System, we offer our customers rain-resistant bomber jackets, work jackets and mackintoshes for men – the latter a recognised piece from the Loro Piana house, a lightweight mackintosh that protects against cold and rain with lightness and elegance.
The Storm System offers wind- and rain-resistant fabrics through a double-barrier system that uses an exclusive hydrophilic membrane that is breathable but water-resistant. It also preserves the quality of the fabric, protecting it from stains or dirt caused by rain or humid environments.
The solid beige and blue colours are a sure sign of sophistication for any occasion and style choice. It can be a trench coat, but it can also be a more sporty jacket or a work jacket, the piece that perfectly completes the casual business look for men, so popular these days!
A rain-resistant jacket for men
Bask in the glory of summer or face autumn without having to sing in the rain. The colours and fabrics of autumn/winter 2022 fashion for men will bring joy, style and (most importantly!) protection so you can welcome the cloudy days. If the rain surprises you or the day takes a turn for the worse, you’ll be prepared with your tailor-made and customisable men’s jacket in a high-performance and comfortable technical fabric. If the rain has no limits, neither do our suMisura fabrics.